Unorthodox Article Marketing (Part 1). In Conjunction with Yahoo! Answers

Whether you’re writing your own personal articles or blog posts, rewrite PLR articles, or employ ghostwriters to produce unique content, you can utilize this content material to dominate Yahoo! Answers.

Consequently, you’ll get a constant stream of qualified visitors, inbound links, and income out of your efforts.

Let me reveal exactly how in 6 simple steps…

STEP 1: Identify what forms of questions you can answer to generate the most targeted traffic to your money webpages.

For many online marketers this task will have a straightforward solution.

For instance, a person promoting k9 training programs will answer questions typical for k9 training niche. If this person is an expert – maybe in housetraining – then he should target queries related to that niche.

Specifically, you must be paying attention to the types of questions that surface over and over within your specific niche market.

You’ll be in a position to identify these once you’ve spent some time researching questions in your category. You may actually know these “standard” queries since they’re often seen elsewhere, like on niche discussion boards (forums).

Insider’s Tip: Here’s a profitable idea…

Compile answers (brief articles) related to these FAQs, and use the ebook to encourage visitors to enroll in your mailing list. One other alternative would be to sell this introductory guide for a  “no brainer” price tag to convey customers into your sales funnel.

STEP 2: Assemble a listing of related long-tail keywords as explained earlier.

These must be keywords your market regularly utilizes to seek out products and services closely related to your promotions. These keywords also need to be associated with the types of concerns and questions you brainstormed in Step 1.

STEP 3: Create articles around these long-tail keywords.

You may use unique articles or rewritten PLRs for this step. In either case, you ought to be producing articles focused on your targeted keywords to ensure your keywords appear 2 to 3 times for every 100 words in the content. (This is a 2% or 3% “keyword density” rate.)

Preferably, you want a minimum of two articles on every major topic, but ideally you should strive to get more.

Make sure you publish the bulk of your information on your blog or static website. This way every time you answer a question you’ll drive traffic to your site that acts like a trusted depositary of the complete solution.

You’ll also want to compose smaller articles (about 200 to 300 words) — taking excerpts from the full articles is a good option — to post as answers to questions.

You may take into account to some degree spinning several variations of your article to be sure that your responses to similar questions are fairly different and the keywords you’re optimizing for vary across your similar written materials.

Case study: Possibly you have a half a dozen “how to housetrain a puppy” articles to use as answers, with each one  optimized for a slightly different key phrase. In this case, you could have six to eight distinct articles seo’ed for these different keywords:

  • Housetraining puppies
  • How to housetrain a dog
  • How to house break a dog
  • Potty training puppies
  • Paper training puppies
  • Litter training puppies

Yes, all this requires some time at first. Nonetheless, over time you’ll be saving time, since all you need to do is copy’n paste your ready made answers to relevant questions.

STEP 4: Uncover relevant questions to give answers to.

Your next step is to find questions your market is asking.

After logging in, go to your category and begin filtering out the queries, sorted by newest first.

It’s important – at least when you’re first starting out – to be speedy with your answers. Working with this sense of urgency gives you the best chance of delivering the most comprehensive response before others expand your original idea.

Subsequently, you can utilize the “Advanced Search” function to search out specific queries – particularly those that are directly associated with your niche and keywords.

Be sure to seek out more recent questions that are still available to being clarified.

Unluckily this search feature won’t give you the ability to organize results by date and time when submitted, therefore you’ll get a variety of questions posted at different times.

Several of these aged questions will probably have many responses by the time you see them, however, you still get other benefits from answering them, namely:

Your answer will eventually be indexed in the search engines which brings sustainable referral traffic and backlinks to your site.

You do collect two points for every question you answer, which can help upgrade you to the next point level. (More on that in a moment.)

STEP 5: Submit helpful answers.

Although you’re using brief articles or article excerpts to publish as answers, you shouldn’t just copy’n paste the text body and move on.

Here are 4 main suggestions to make your article marketing more powerful:

#1: Mention the name of the person requesting the answer. Make your response personal and practical. Compliment him or her where suitable – maybe for posting a good question, or possibly you can compliment the asker on actions he’s taken ahead of asking the question.

The theory here is to build some rapport with the asker, even if it’s by means of pure flattery from your part. This rises the chance of your answer being chosen as the best solution.

#2: Sign your name. Spammers are known for intervening in discussions without signing their names, so presenting your name helps defend against claims of you being a just another self-serving. Furthermore, putting your signature on helps you brand yourself in the community.

Ideally, you may want to sign off with the same name every time, even including a quick mantra or slogan. For instance, you can dub yourself “the Weight loss Guru” or “Dog Training Queen.”

#3: As mentioned before, submit fairly brief articles that are targeting long-tail keywords.

Even so, you should post an all-inclusive answer… don’t send readers to an outbound link for the rest of the answer, as you might be considered a spammer. They shouldn’t need to visit your site in order to get their answer… Rather after diggesting your answer, they should WANT to click to your site.

#4: Advertise your site as the source of your article. In addition, you should also give readers that definitive reason to follow the link to your site even though their initial need for knowing was satisfied.

On the other hand, other readers will frown on your response if you market your business upfront by shouting sales pitches like, “click here to receive your free _____(hyped sales language here)___.”

Instead, you can embed your link as the source of the info – and then in a low-key way let viewers know they can find additional related content on the site.

Example:

“This answer was scraped from the free ebook “How to Care for Flimsy Puppies,” which you can find at this link: www.yourdomain.com.”

This discrete advertising let’s readers know the guide is free of charge and also from where they can download it – but it doesn’t scream, “this is an advertisement and I’m a spammer!”

STEP 6: Make use of the social elements of Yahoo! Answers to build your status in the community.

Posting articles on Yahoo! Answers is a social activity.

As a result, if you exploit the social elements of Yahoo! Answers, you’re almost assured to see increased traffic as your brand and reputation in the Answers community ascertains.

What do you think? Can this be a viable article marketing strategy? I’m waiting your feedback in the comment section.

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