Before jumping into your adwords campaign you must clarify some aspects concerning the market you’re targeting
What you’ll read below are some logical steps that must be taken to prevent scratching your head with wonder after the first ten minutes from your arrival to Google Adwords. Here there are:
1. Get inside your potential customer’s intentions and needs. What would they type in the search box in order to find a relevant answer to their problem and your product delivers? Put the results in a list.