In this article you’ll learn how to optimize Title Tags both for SEO ranking and click-thru rates. I’ll deliver a few tips I successfuly use with my site and bring to your attention what to avoid doing with your Title Tags.
In terms of SEO, the Title Tag is considered to be average importance by Google. Since the Off-Page Factors play a decisive role in a site’s ranking, it’s not imperative for the keywords to even be present in the Title Tag. Nevertheless, employing some easy practices when writing your webpage titles should benefit your SEO efforts.
Rules for making your Title Tag Google friendly:
1. Use only one Title Tag;
2. Place the keyword you’re targeting in the beginning of IT. This way you’re content is indexed more rapidly by Google and also improves ranking;
