Not only your capture page must produce constant leads for your online business, but while being exploited, you should constantly improve the opt-in rate at which it operates.
In this post I’ll reveal the latest tweak arsenal which transforms the average capture page into a genuine lead magnet.
The 12 Tweaks that will skyrocket your Capture Page’s Opt-in Rate:
1. only use white, gray or light blue for your capture page background; for the data fields I suggest using yellow.
2. position the autoresponder’s capture form and all the benefits and/or bonuses that make up your “ethical bribe” above the fold. What that means is your visitor shouldn’t need to scroll down the webpage in order to see your offer. … Because 85% of people who visit your capture page won’t make the down scroll.
3. build an attention-grabing headline and write it with red, black, marron or orange (preferable for training materials), in bold fonts of Tahona, Georgia or old Times New Roman. Make crystal clear to your visitors what exactly they are going to get in exchange for their contact information.